GALLERY

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GALLERY *

Havaianas x Gigi Hadid
Executed a year long campaign featuring Gigi Hadid as global brand ambassador. This included implementing a GTM strategy across channels for the US, launching a product collaboration, and executing a launch event for Gigi Hadid in New York with supporting agencies.

Havaianas x LoveShackFancy
Executed Havaianas Americas first local based collaboration. This included implementing a GTM strategy across channels including, product collaboration, a launch event in the Hamptons, an branding an exclusive pop up shop in Montauk and ensuring a 2 week sell out.

Created, developed and implemented 360 Marketing Strategy to include community, influencer marketing and public relations; Blowfish Malibu

Created, developed and executed sustainable Initiatives & campaign Launch for Vegan Product;
Blowfish Malibu

Relaunched Kids Division - YOY increase of 30% in sales; Blowfish Malibu

Repositioned & Defined Brand Strategy;
Blowfish Malibu

Producer & Creative Direction
Lifestyle Campaigns at Havaianas & Blowfish Malibu

Speaking at National Footwear Industry Event on the topic of Social Media; Las Vegas

Retail / Wholesale / eCommerce / Tradeshow Experience; Blowfish Malibu